Visitors are enveloped in an ambiance that reflects the maison’s 240-year legacy (All photos: Chaumet)
Celebrated for its opulent legacy dating back to 1780, the esteemed French luxury jewellery and watchmaking stalwart Chaumet recently hosted a lavish cocktail party to commemorate the grand opening of its inaugural boutique in Malaysia.
Nestled within the chic confines of The Exchange TRX mall in Kuala Lumpur, the momentous launch not only served as a showcase of the brand’s illustrious history and unparalleled artistry but also unveiled a carefully curated assortment to delight discerning guests in this part of the world. Attendees marvelled at Chaumet’s exquisite collections, including the resplendent Joséphine, Liens and Bee My Love lines, along with three exclusive tiaras that epitomise regal sophistication and the maison’s legendary craftsmanship.
These magnificent pieces pay homage to the company’s heritage as a purveyor of exquisite white gold tiaras, a tradition that traces back to the era of Empress Joséphine. Among the highlights are the Joséphine Aigrette Impériale Tiara, resplendently embellished with brilliant-cut diamonds; the Joséphine Aigrette headpiece, which boasts a pear-shaped diamond of about 1.5 carats and is adorned with brilliant-cut diamonds; and the Joséphine Valse Impériale Tiara, bedecked with a pear-shaped diamond of about 2.5 carats and adorned with brilliant-cut and pear-shaped diamonds.
The exclusive affair attracted an illustrious mix of clientele and local celebrities, including the likes of Chryseis Tan, Christinna Kuan and Fyza Kadir, who graced the occasion bedecked in Chaumet’s finest creations.
fyza_kadir_chryseis_tan_and_christinna_kuan.jpg
The new boutique exudes sophistication reminiscent of Chaumet’s flagship at 12 Vendôme in Paris. Visitors are enveloped in an ambiance that reflects the maison’s 240-year legacy, where modernist décor seamlessly blends with intimate spaces, encapsulating its enduring tradition of crafting exceptional jewellery and timepieces.
“Southeast Asia represents everything the brand is looking for: dynamic growth, potential and great business opportunities. It therefore seemed essential to us to establish Chaumet’s positioning in the area beyond Singapore, so that we could provide seamless customer service and offerings to our clients,” proclaims Chaumet CEO Charles Leung.
This article first appeared on June 3, 2024 in The Edge Malaysia.
